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Tokai Advisor : Innovation for Opticians

Smart Innovation for Opticians

The optical industry is evolving, and with it, the way opticians engage with customers and recommend the right lenses. Tokai, in collaboration with Ditar, has launched the Tokai Advisor App — a cutting-edge digital assistant designed to simplify complex lens choices and enhance the sales process.

With advanced technology and intelligent design, the Tokai Advisor transforms lens selection into an intuitive, interactive experience—empowering opticians with the tools to provide clearer, faster, and more personalised recommendations.

Lens Selection, Simplified

Choosing the right lenses can be a complex process, but with the Tokai Advisor App, it becomes effortless. Designed to guide opticians through Tokai’s comprehensive portfolio, including advanced technologies like the 1.76 index, the app simplifies decision-making at every step.

By transforming complex technical details into a clear, structured selection process, the Tokai Advisor enhances opticians’ efficiency while ensuring customers fully understand their options. No more overwhelming choices—just smart, precise recommendations tailored to individual needs.

Enhancing the Customer Experience

Every customer has unique vision needs, and the Tokai Advisor is built to support personalized, expert-driven consultations. The app fosters an interactive dialogue, prompting opticians with key lifestyle and vision-related questions to gain deeper insights into customer preferences.

Rather than relying on technical explanations alone, the app provides a structured and engaging selection process. This allows opticians to focus on what truly matters—building trust, delivering expert guidance, and ensuring customers feel confident in their choice. By streamlining the experience, Tokai Advisor enhances both the consultation process and customer satisfaction.

User-Friendly Technology

The development of the Tokai Advisor was driven by a clear challenge—how to make an extensive and technically complex product range effortlessly accessible.

To achieve this, Ditar developed a custom-built algorithm that simplifies the selection process into a step-by-step guided experience. Opticians receive instant, tailored solutions, allowing them to navigate through different lens options quickly and accurately.

The result? A seamless, intuitive tool that enhances expertise, eliminates uncertainty, and makes choosing the right lenses easier than ever.

Innovation That Adapts

One of the standout features of the Tokai Advisor App is its adaptability. Whether used in different regions, countries, or store formats, the app can be customized to align with specific needs.

This flexibility ensures that opticians always have the right tools at their fingertips, no matter where they are. More than just a digital assistant, the Tokai Advisor reflects Tokai’s philosophy of uniqueness and customer-centric innovation, redefining the way opticians interact with technology and guide their customers.

Key Benefits

By seamlessly blending advanced technology with user-friendly design, the app empowers professionals to deliver exceptional service while simplifying their workflow. Here’s what makes the Tokai Advisor indispensable:

Simplified Decision-Making: Navigate Tokai’s extensive product range, with ease and precision.

Engaging Visual Experience: Present lens options in a structured, visually compelling way that’s easy for customers to understand.

Personalized Consultations: Tailor recommendations to customers’ lifestyles and vision needs through an interactive and guided process.

Enhanced Efficiency: Save time with instant, step-by-step guidance powered by a smart algorithm.

Seamless Integration

The Tokai Advisor App is designed to fit seamlessly into your workflow, helping you make lens selection simpler, faster, and more precise. No complicated setups, no learning curve—just a tool that enhances your expertise and makes every consultation smoother.

“Not just as good as the others, but truly unique…”

Tokai philosophy

About Tokai

Since producing its first eyeglass lens in 1939, Tokai Optical has been at the forefront of innovation, continuously pushing the boundaries of lighter, thinner, and clearer lenses. The company has not only advanced lens technology but has also played a pivotal role in shaping eyewear trends, particularly with its cutting-edge lens designs that complement modern eyewear fashion.